Bridgwater & Taunton College (BTC) once again collaborated with It’s in the Bag, a local charity dedicated to supporting and raising awareness for men with testicular cancer.
The BTC creative arts department had the opportunity for their students to work on an extra special project that debuted during the Test Fest 2024 music festival.
Test Fest is an annual one-day family music festival and was recently shortlisted in the UK Festival Awards for Brand Activation. 
Featuring camping on-site, a drum bus, food stalls and children’s entertainment, the line-up featured The Leylines, Filta, Danny McMahon and many others and was held at Taunton Rugby Club.
Bands performing at Test Fest tend to donate their performances to the charity, showing their commitment to beating cancer, raising awareness of the issues testicular cancer causes for men across the country, and highlighting avenues of support for those in need.
In 2023, BTC students produced letter displays similar to those found at other festivals in the UK, as well as a large pair of pants – the charity’s logo – after a visit from Sue and Bill Brand from It’s in the Bag. The college and charity continued the collaboration for this year’s festival.
Sue, Chief Operating Officer, Events and Media, said: “The college were so pleased with the work experience project last year that they wanted to work with us again. There have been some great designs and the students have worked hard to fit the brief.”
In the run-up to the festival, a panel of judges including Matt Hill, PR and Marketing Manager at Sheppy’s Cider and Jon Dixon, Bristol Artist who is also a patron of the charity, made their choices.
Hannah O’Shea, Course Leader, Creative, Digital & Professional Studies, said: “We were delighted to be involved with It’s in the Bag to work in collaboration with our art and design students.
“This offers them the opportunity to work on a client-led brief for their work experience week. It is an excellent opportunity to work alongside an organisation that works so hard to raise awareness of such an important topic, while also allowing the students to gain experience of creating design work for a professional client.
“Working to their requirements and time scale is vital experience and allows them an initial introduction to working within the creative industries.”
For more information visit www.btc.ac.uk.
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