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Creative agency Hatched accelerates growth with new hires, AI division and move to Firepool

Award-winning Somerset creative agency Hatched is continuing its ambitious growth journey with a series of major investments, including new team members, a dedicated artificial intelligence division and a move to the Firepool Centre for Digital Innovation in Taunton.

The agency, which was recently named New Business of the Year at the Sedgemoor Chamber of Commerce Business Excellence Awards, is bucking the trend at a time when many agencies are reducing investment. Instead, Hatched is expanding its team, broadening its service offering and strengthening its position as one of Somerset’s fastest-growing creative agencies.

As part of its next phase of growth, Hatched is recruiting for a Graphic Designer, Web Developer and Multi-Channel Marketer Apprentice, creating new opportunities for local creative talent while increasing the agency’s capacity to support a growing client base across the South West and beyond.

The expansion comes alongside the agency’s move to the Firepool Centre for Digital Innovation, placing Hatched at the heart of one of Somerset’s most exciting business and technology hubs. The new headquarters will provide room for continued growth, greater collaboration with innovative businesses and an environment designed to support creativity, digital innovation and emerging technologies.

A key part of this next chapter is the launch of Hatched Labs, the agency’s new AI and innovation division. Leading the initiative is newly appointed AI Lead Scott Mackay, who will work alongside the wider team to develop practical AI solutions that help businesses improve productivity, streamline operations and unlock new creative opportunities.

Rather than focusing on AI as a buzzword, Hatched Labs will help organisations understand where artificial intelligence can genuinely add value, providing practical consultancy, training and implementation that delivers measurable business benefits.

Managing Director Gavin Sadler said: “This is a hugely exciting milestone for Hatched. Over the past few years we’ve built a fantastic reputation for helping businesses grow through creative thinking, exceptional design and digital marketing. Moving to the Firepool Digital Innovation Centre gives us the perfect platform for our next stage of growth.

“Artificial intelligence is transforming the way businesses operate, but many organisations don’t know where to start. There’s a lot of hype and misinformation surrounding AI. Our goal isn’t to replace creativity or people – it’s to enhance them. Hatched Labs exists to help businesses understand the technology, adopt it with confidence and use it in ways that genuinely save time, improve efficiency and create competitive advantage.

“Alongside this, we’re continuing to invest in people. We’re creating new jobs, developing new skills within the team and ensuring our clients have access to the latest thinking across branding, websites, marketing, content creation and AI. We believe creativity and technology should work hand in hand and that’s exactly what we’re building.”

Since launching, Hatched has grown rapidly into a full-service creative agency working with businesses, charities, public sector organisations and start-ups across the UK. The agency delivers branding, website design, digital marketing, content creation, print, exhibitions and strategic marketing support, helping ambitious organisations build stronger brands and achieve sustainable growth.

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