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Chamber event

Training workshop - How to foster creativity with ADPR

How to foster creativity with ADPR

One of the most common myths surrounding creativity is that it’s a skill you either possess or you don’t. However, when you strip it back, being creative is simply about having the ability to bring something valuable into the world.
Every person, every industry and every business has the ability to be creative, and if your job involves problem solving or innovating, the chances are you’re already harnessing huge amounts of creativity without even realising it.
Finding ways to build creative thinking into your daily routine can bring huge benefits to your business. This workshop will focus on how to ensure creative thinking is at the forefront of your business and help you develop new ideas, even when you don’t think you can.

Content will include:
* Myth-busting creativity
* Laying the foundations of creativity
* Developing strategies and methods to foster creativity in all employees
* Finding ways to build creative thinking into your daily routine
* Creative brainstorming and workshops ? where to start and what method to use?


The training workshop will be delivered by Jenny Walford and Beki Sharman.
Jenny is a highly seasoned communications professional who plays a vital role in getting to the heart of a brand, their purpose, the project, and its objectives. Her experience spans a variety of sectors including sport and leisure, technology, FMCG, home interest, consumer finance, film, TV, gaming and education. Having worked on both sides of the fence, in-house and within an agency, Jenny is a master of campaign development, interpreting briefs and understanding exactly what clients need, their internal pressures and how to help them reach their business and communication goals. Creative to the core, she is always brimming with ideas on how to devise and deliver strategies and campaigns targeting a wide range of audiences with diverse challenges that stand out from the crowd.

Best known for her bags of energy, oodles of enthusiasm and expert multi-tasking, Beki uses her infectious drive to manage and deliver highly successful, innovative communications campaigns across a broad range of clients and sectors. Her experience spans the outdoor and marine sectors, alongside consumer lifestyle, health and wellbeing, luxury and B2B professional services. Understanding that no two clients or campaigns are the same, Beki thrives on applying her wide marketing skill set and ideas to every new challenge. A confident and talented communicator, Beki is a pro at building strong relationships and delivering key brand messages. She is a great motivator for her colleagues and clients and supports her teams to deliver time and time again.

Refreshments and lunch will be provided
If you are a non-member looking to book this training then please contact the events team on

Somerset Chamber of Commerce are following guidance from the Government and from each venue on Covid restrictions and risk assessments. If you are displaying any symptoms of Covid-19 or have been asked to self-isolate, please do not attend the event.
Somerset Chamber of Commerce are operating a cancellation policy in line with our terms and conditions which can be found here :

Event Sponsors

Event details

Tuesday 13 Sep 2022

9:30am – 1:30pm

Somerset Chamber of Commerce Equity House Blackbrook Park Ave Taunton TA1 2PX

£49.50 + VAT for members and non-members. Lunch and refreshments included. 

Fully Booked

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